Starbucks: Barista Championship Launch
Starbucks UK launched their 2015 Barista Championships in London and invited us to film and edit the launch weekend to produce a short highlights film.
The Brief:
To document the launch weekend of the Starbucks Barista Championship 2015, focusing on previous winner stories.
The Project:
We didn’t want to deliver the usual ‘smiling faces cut to music’ highlights film: we wanted our film to have an emotional narrative. Focusing on Starbucks’ Mission Statement (‘to inspire and nurture the human spirit, one person, one cup and one neighbourhood at a time’), we filmed Starbucks CEO Howard Schultz as he toured London stores and met past Barista Champions, then created a ‘voiceover’ edited from his soundbites during the weekend.
What we did:
Creative, shoot production, post production